Search Engine Optimization (SEO) is the practice of improving a website’s or piece of content’s Google ranking.
The main distinction between SEO and paid advertising is that organic ranking is free. To put it simply, SEO involves optimizing online material so that search engines like Google display it near the top of the page when someone searches for something.
The ultimate purpose of this clip is to help you understand SEO so you can optimize your content to rank higher on Google and earn more views.
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